Best of The Bone. The Only Trend That’s Lasted an Eternity.

Over the course of human history, trends have come and gone. Some of them, thankfully, very quickly. From tapeworm diets to fat-free everything, the wellness world has seen its fair share of fads.

But before superfoods had hashtags...there was bone broth.

For over 2.5 million years, humans have simmered bones to extract their nutrient-rich core. From the hunter-gatherers of the Stone Age to Traditional Chinese Medicine, bone broth has been a daily ritual — not a trend, but a tool for strength, recovery, and resilience.
At Best of the Bone, we honour this timeless practice.

Whilst the world’s been chasing wellness fads, we’ve been simmering 100% grass-fed & finished bone broth. Good for your gut, joints, hair and skin. All you need is a spoon, mug or pot.

Real food. Real Nutrition.

Fads Fade. Bones Don’t.

Let’s take a moment to remember the graveyard of health trends:

• The Tapeworm Diet (swallowing a parasite for weight loss — what could go wrong?)
• The Cigarette Diet (yes, really)
• The Air Diet (literally pretending to eat)
• Skinny Me Tea (spoiler: it was just a laxative in disguise)
• Fat-free everything (but pumped with sugar...)
• Juice Cleanses (AKA five days of hangry)
  

They came, they went, and in some cases, they were never safe to begin with. But bone broth? Bone broth has survived the ages, outlasting the chaos with quiet, simmering confidence.

The Modern Rituals We DO Back

Not all trends are bad. Some are just ancient practices rebranded with a modern spin. Here’s what we stand behind — because they’ve stood the test of time:

• Bone Broth: Duh. You already know the OG superfood.
• Strength Training: Building functional strength, not chasing skinny
• Fermented Foods: Gut support before it was cool
• Real food movement: Whole food nutrition. Stick to what our ancestors knew.
• Cold water therapy: Breath, resilience, circulation
• Heat Therapy: Age-old detox, circulation and muscle recovery
• Prioritising Sleep: The real MVP of wellness
• Meditation: Timeless nervous system regulation
• Grounding: Get outside and indulge bare feet
• Mineral Rich Hydration: Like our broth
• Community Eating: Social wellness = longevity
• Walking: Free, ancient, still undefeated.
• Doing less: Slow down. Simplify. Simmer.
  

The OG Superfood – Bone Broth

Rich in collagen, gelatin and amino acids, bone broth supports digestion, recovery, and healthy skin from the inside out. The original superfood wasn’t a berry — it was broth.

All you need is a mug, a spoon, or a pot — and you’re tapping into a ritual older than civilisation itself.

The OG Cooking Fat – Tallow 

Before seed oils came in plastic bottles, humans cooked with rendered beef fat — rich in fat-soluble vitamins A, D, E and K2, stable at high heat, and made for real nourishment.  

We live in a world obsessed with the new. But sometimes, the best answers have already been with us — for millennia.

So here’s to doing things the old-fashioned way. Here’s to tradition, not trends. 
Here’s to Best of the Bone.

The Only Trend That’s Lasted an Eternity.

From ancient fire pits to modern kitchens — we’re still simmering.
And we’re just getting warmed up.